Vrunda Vitthal organisation guiding principles defines how we work, why we exist & how we optimise value by contributing to the various stake holders involved in our businesses. It serves as a guiding framework for decision-making, fostering a cohesive and unified culture. While sticking to fundamental virtues of the Integrity, we remind over shelves of upholding honesty, transparency, and ethical behaviour in all dealings. Relentless pursuance of Excellence in every business we enter is the embedded in our values which help guide striving for continuous improvement and the highest quality standards in products, services, and operations. Centrality of business remain Customer Focus. Placing a priority on understanding and meeting the needs of customers and providing exceptional service. We consciously pursue & encourage Innovation in everything we do. Encouraging creativity, embracing change, and fostering a culture of innovation to stay ahead in the market. Our other guiding core principles are as follows: